Brooklyn-based Utopia has picked up worldwide sales rights to Hayley Garrigus’ “You Can’t Kill Meme,” a documentary feature which drills down on the political meme warfare enshrined by Donald Trump’s presidential victory in 2016.
The acquisition comes just ahead of the film’s world premiere at Montreal’s Fantasia Film Festival this month. An on demand release in North America is planned for this fall, Utopia announced Monday.
“You Can’t Kill Meme” explores the rise of political meme instrumentation, anticipated by a 2004 visionary non-fiction book by Kirk Packwood called “Memetic Magic: Manipulation of the Root Social Matrix and the Fabric of Reality.”
The film sees Garrigus interview Packwood and other figures in the meme magic world to trace the emergence of figures such as Pepe the Frog, originally a comic book slacker, and Kek, an Egyptian deity of darkness before dawn, in order to understand their centrality for alt-right advocacy.
The acquisition comes just ahead of the film’s world premiere at Montreal’s Fantasia Film Festival this month. An on demand release in North America is planned for this fall, Utopia announced Monday.
“You Can’t Kill Meme” explores the rise of political meme instrumentation, anticipated by a 2004 visionary non-fiction book by Kirk Packwood called “Memetic Magic: Manipulation of the Root Social Matrix and the Fabric of Reality.”
The film sees Garrigus interview Packwood and other figures in the meme magic world to trace the emergence of figures such as Pepe the Frog, originally a comic book slacker, and Kek, an Egyptian deity of darkness before dawn, in order to understand their centrality for alt-right advocacy.
- 8/2/2021
- by John Hopewell
- Variety Film + TV
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