Gpy&R’s winning campaign, Mobile Medic
Gpy&R Melbourne has won the top prize at this year’s Caxton Awards, which celebrate excellence in newspaper advertising.
The winning campaign, Mobile Medic, for client Australian Defence Force, picked up best in show award ’The Quinlivan Black’ and also won in the Mobile & Tablet and Technical Innovation categories
Ddb Sydney won three awards for their work on car client, Volkswagen.
For the second year running, New Zealand agency Special Group has picked up four awards – two each for its work on the Newspaper Advertising Beaurau and Four/MediaWorks, while Ogilvy Sydney snagged the newsworthy idea of the year award for its Share A Coke campaign for Coca-Cola.
The full list of winners:
Standard Banners
The Special Group Un-Rugby This Banner – Four/MediaWorks
Rich Media
Host The Kiwi Sceptics – Air New Zealand
Mobile and Tablet
George Patterson Y&R Melbourne Tri Service...
Gpy&R Melbourne has won the top prize at this year’s Caxton Awards, which celebrate excellence in newspaper advertising.
The winning campaign, Mobile Medic, for client Australian Defence Force, picked up best in show award ’The Quinlivan Black’ and also won in the Mobile & Tablet and Technical Innovation categories
Ddb Sydney won three awards for their work on car client, Volkswagen.
For the second year running, New Zealand agency Special Group has picked up four awards – two each for its work on the Newspaper Advertising Beaurau and Four/MediaWorks, while Ogilvy Sydney snagged the newsworthy idea of the year award for its Share A Coke campaign for Coca-Cola.
The full list of winners:
Standard Banners
The Special Group Un-Rugby This Banner – Four/MediaWorks
Rich Media
Host The Kiwi Sceptics – Air New Zealand
Mobile and Tablet
George Patterson Y&R Melbourne Tri Service...
- 10/14/2012
- by Georgina Pearson
- Encore Magazine
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