A sign of Spain’s rising profile as a top market for Prime Video, Jennifer Salke, head of Amazon MGM Studios, and James Farrell, the L.A.-based VP of international originals at Prime Video, flew to Madrid this week, with the world premiere of “Red Queen” (“Reina Roja”), the series adaption of the first book in Juan Gómez-Jurado’s hit trilogy, taking place on Monday night.
The streamer is rolling off the record-breaking finale of its first weekly live entertainment show “Operación Triunfo,” and has revealed that the top three of the the ten most-watched Spanish Originals of 2023 – “My Fault,” “Awareness” and “Los Farad” – have received on average 80% of streams outside of Spain, reaching a milestone for the international reach of Prime Video’s non-English language content.
“The last 12 months has been a truly remarkable time for Spanish-language content,” said Salke, head of Amazon MGM Studios at Prime Video.
The streamer is rolling off the record-breaking finale of its first weekly live entertainment show “Operación Triunfo,” and has revealed that the top three of the the ten most-watched Spanish Originals of 2023 – “My Fault,” “Awareness” and “Los Farad” – have received on average 80% of streams outside of Spain, reaching a milestone for the international reach of Prime Video’s non-English language content.
“The last 12 months has been a truly remarkable time for Spanish-language content,” said Salke, head of Amazon MGM Studios at Prime Video.
- 2/28/2024
- by Elsa Keslassy and John Hopewell
- Variety Film + TV
Daniel Grabiner, Amazon’s head of originals for the U.K. and Northern Europe, has exited the company.
He is set to be replaced by Tara Erer, who is head of local original movies for Amazon Studios.
He will formally bow out in mid-October to set up his own production company, Orchard Studios, with ex-The Garden co-ceo Nicola Hill.
The move comes just months after Grabiner was given additional responsibilities and took on the Northern European territories including Germany, the Nordics and the Netherlands. Under his watch Amazon released shows including “Clarkson’s Farm” and the U.K. remake of “Call My Agent,” which was not renewed for a second season.
His boss, Georgia Brown, the former head of European originals, left the streaming platform last year and has not been replaced.
“The exciting news to share today is that Tara Erer will be stepping into Dan’s role, and...
He is set to be replaced by Tara Erer, who is head of local original movies for Amazon Studios.
He will formally bow out in mid-October to set up his own production company, Orchard Studios, with ex-The Garden co-ceo Nicola Hill.
The move comes just months after Grabiner was given additional responsibilities and took on the Northern European territories including Germany, the Nordics and the Netherlands. Under his watch Amazon released shows including “Clarkson’s Farm” and the U.K. remake of “Call My Agent,” which was not renewed for a second season.
His boss, Georgia Brown, the former head of European originals, left the streaming platform last year and has not been replaced.
“The exciting news to share today is that Tara Erer will be stepping into Dan’s role, and...
- 9/8/2023
- by K.J. Yossman
- Variety Film + TV
Amazon Studios appoints new head of originals for UK and Northern Europe following Dan Grabiner exit
Grabiner is leaving after four years at the streamer.
Tara Erer is to replace Dan Grabiner as Amazon Studios’ head of originals for the UK and Northern Europe.
Amazon Studios head of international originals James Farrell announced the departure of Grabiner this morning in an email to staff. Grabiner is leaving to start his own company having worked at Amazon since 2019 on a slate including The Rig, The Devil’s Hour, All Or Nothing and Clarkson’s Farm.
Erer has worked in Amazon’s local originals team for 4 years,working in London for one and leading the centralized original movies team, working...
Tara Erer is to replace Dan Grabiner as Amazon Studios’ head of originals for the UK and Northern Europe.
Amazon Studios head of international originals James Farrell announced the departure of Grabiner this morning in an email to staff. Grabiner is leaving to start his own company having worked at Amazon since 2019 on a slate including The Rig, The Devil’s Hour, All Or Nothing and Clarkson’s Farm.
Erer has worked in Amazon’s local originals team for 4 years,working in London for one and leading the centralized original movies team, working...
- 9/8/2023
- by Tim Dams
- ScreenDaily
Exclusive: Amazon’s UK content arm, which is behind series such as Clarkson’s Farm and The Rig, is saying goodbye to its boss.
Dan Grabiner, who is Head of UK Originals, UK & Northern Europe, Amazon Studios – Prime Video UK, will leave the company in mid-October. Amazon confirmed his exit to Deadline today and staff were informed this morning.
Grabiner is set to launch his own production business, according to an internal note from Amazon Head of International Originals James Farrell seen by Deadline.
Tara Erer, who is currently Head of Local Original Movies for Amazon Studios, will step into Grabiner’s role. She has been with the Local Originals team for four years, leading a centralized global team on films such as Culpa Mia, Sayen and Argentina 1985.
Grabiner, who was previously Head of Unscripted for Amazon Studios UK, was promoted to Head of UK Originals, UK in June 2021. He had...
Dan Grabiner, who is Head of UK Originals, UK & Northern Europe, Amazon Studios – Prime Video UK, will leave the company in mid-October. Amazon confirmed his exit to Deadline today and staff were informed this morning.
Grabiner is set to launch his own production business, according to an internal note from Amazon Head of International Originals James Farrell seen by Deadline.
Tara Erer, who is currently Head of Local Original Movies for Amazon Studios, will step into Grabiner’s role. She has been with the Local Originals team for four years, leading a centralized global team on films such as Culpa Mia, Sayen and Argentina 1985.
Grabiner, who was previously Head of Unscripted for Amazon Studios UK, was promoted to Head of UK Originals, UK in June 2021. He had...
- 9/8/2023
- by Peter White
- Deadline Film + TV
Fipca, Ibero America’s huge producers’ federation, is looking to power up the region’s knowledge economy and co-production as two longterm answers to huge volatility in its member states film-tv sectors.
That drive cuts several ways, Fipca president Ignacio Rey told Variety in the run-up to Sanfic Industria, one of South America’s biggest industry events.
High-end Netflix, Amazon and other streamer originals, imply new ways of producing: “We’re lacking sufficient labor force capacity for a certain scale of productions,” Rey argued.
Challenges abound. In 2022, only movies from Spain, Dominican Republic and Argentina punched home theatrical market shares of over 5%, running up 22.4%, 14.0% and 8.1% shares respectively, according to the Cannes Marché du Film’s Focus 2023 report.
Platform hits is another matter. Over July 2022-June 2023, five of Prime Video’s Top 10 most seen non-English language films or series hailed from Spain or Latin America, led by Spain’s “My Fault” and Chile’s “Sayen.
That drive cuts several ways, Fipca president Ignacio Rey told Variety in the run-up to Sanfic Industria, one of South America’s biggest industry events.
High-end Netflix, Amazon and other streamer originals, imply new ways of producing: “We’re lacking sufficient labor force capacity for a certain scale of productions,” Rey argued.
Challenges abound. In 2022, only movies from Spain, Dominican Republic and Argentina punched home theatrical market shares of over 5%, running up 22.4%, 14.0% and 8.1% shares respectively, according to the Cannes Marché du Film’s Focus 2023 report.
Platform hits is another matter. Over July 2022-June 2023, five of Prime Video’s Top 10 most seen non-English language films or series hailed from Spain or Latin America, led by Spain’s “My Fault” and Chile’s “Sayen.
- 8/23/2023
- by John Hopewell
- Variety Film + TV
Driving into Spanish-language movies and series, Amazon Studios is hoping to repeat the success of “Argentina, 1985” with big Spanish period production “Hildegart,” starring Najwa Nimri and Alba Planas (“Skam España”), which wrapped production Aug. 19 in Madrid.
“Hildegart” has shot in the Spanish capital filming seven weeks and some days at historical heritage sites such as Spain’s Congress, Madrid’s Puerta del Sol central square, and its Atheneum.
Directed by Paula Ortiz, “Hildegart” is a fact-based tale of the extraordinary and tragic life of Spain’s Hildegart Rodríguez, born in 1914, a child prodigy raised by her mother to be a model for future women, who gave conferences on feminism and sexuality from the age of 11, writing on prostitution, contraception and eugenics – her monograph “Profilaxis anticoncepcional” sold 8,000 copies in one week just in Madrid – and accompanied H.G. Wells when he made a visit to Spain.
Sensing that she was losing control of her daughter – who,...
“Hildegart” has shot in the Spanish capital filming seven weeks and some days at historical heritage sites such as Spain’s Congress, Madrid’s Puerta del Sol central square, and its Atheneum.
Directed by Paula Ortiz, “Hildegart” is a fact-based tale of the extraordinary and tragic life of Spain’s Hildegart Rodríguez, born in 1914, a child prodigy raised by her mother to be a model for future women, who gave conferences on feminism and sexuality from the age of 11, writing on prostitution, contraception and eugenics – her monograph “Profilaxis anticoncepcional” sold 8,000 copies in one week just in Madrid – and accompanied H.G. Wells when he made a visit to Spain.
Sensing that she was losing control of her daughter – who,...
- 8/23/2023
- by Pablo Sandoval
- Variety Film + TV
Prime Video has revealed its top traveling non-English local originals in the history of the service, with Spanish YA romance “My Fault” and French crime thriller “Medellín” topping the list.
Both are feature films that launched in the last two weeks across Prime Video’s footprint in 240 countries around the world. Interestingly, both titles have more than 75% of their viewership coming from outside their country of origin, though Prime Video hasn’t disclosed any further metrics related to ratings or impressions. Of the list (available in full below), 60% are movies and 40% are TV series.
While it makes sense for local originals like Prime Video’s unscripted format “Lol” to perform well in their home countries — “Big local stars and very local comedy — those don’t really travel beyond their borders,” explains James Farrell, VP of international originals for Amazon Studios — the reason the streamer is highlighting this crop of non-English...
Both are feature films that launched in the last two weeks across Prime Video’s footprint in 240 countries around the world. Interestingly, both titles have more than 75% of their viewership coming from outside their country of origin, though Prime Video hasn’t disclosed any further metrics related to ratings or impressions. Of the list (available in full below), 60% are movies and 40% are TV series.
While it makes sense for local originals like Prime Video’s unscripted format “Lol” to perform well in their home countries — “Big local stars and very local comedy — those don’t really travel beyond their borders,” explains James Farrell, VP of international originals for Amazon Studios — the reason the streamer is highlighting this crop of non-English...
- 6/20/2023
- by Manori Ravindran
- Variety Film + TV
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