The video received two nominations at the 2016 MTV Video Music Awards for Best Female Video and Best Art Direction, winning the former.
"Hold Up" is part of the set list of the The Formation World Tour with the first performance taking place in Miami at the Marlins Park on April 27, 2016.
"Hold Up" was also performed as part of a medley of songs from Lemonade at the 2016 MTV Video Music Awards on August 28, 2016, along with "Pray You Catch Me", "Sorry", "Don't Hurt Yourself", and "Formation".
The song was written by Diplo, Ezra Koenig, Beyoncé, Emile Haynie, Josh Tillman, MNEK and Sean "Melo-X" Rhoden.
The song contains a sample of "Can't Get Used to Losing You", written by Doc Pomus and Mort Shuman.