After the bankruptcy of the salon The beautiful women in Orvieto the hairdresser Luca Manfridi, together with Laura and her grandson, Claudia, comes into contact with a hairdresser on the outskirts of Rome, Jessica Lolli, and her two friends hope to find a stable job. Jessica works in her shop with boyfriend Samuele Marozzi, Sam, an ambitious, selfish, cynical guy who no longer wants to rout Jessica from the venue. Right in this room, Luca, Laura, Germana and Jessica decide to set up a company and open a hairdressing shop for ladies. Meanwhile Jessica meets a wealthy young boy, Nino, who seeks in every way to conquer her.