Guinness made a number of fine British comedies in the 1950s, but this is not one of them. It starts off as mildly amusing as Guinness slyly climbs the social ladder through deceit. Soon, however, the events become totally random and the film starts to drag. This may be the longest 90-minute movie ever made! It just goes on and on for what seems like at least two hours. Although light-hearted, there's hardly anything funny here. A good supporting cast is wasted by an uninspired script. Interestingly, a coronation scene near the end features the "Colonel Bogey" march, a tune that was more famously whistled by Guinness's men in "The Bridge on the River Kwai."
Review of The Promoter
